Answers on the Program

What is the AiDiA x Google Tech Booster?

The AiDiA x Google Tech Booster is a 10-week program designed to empower Black-led startups and SMEs in the DACH region with essential digital skills, innovative tools, and strategic insights to thrive in a tech-driven business world. 

Who is this program for?

This program is for Black entrepreneurs and company leaders operating in the DACH region. Ideal participants include CEOs, CTOs, or team leads in roles such as Business Development, IT, Data Engineering, or Marketing. 

What is the language of the program?

The program will be conducted entirely in English.

Are the sessions virtual or in-person?

The program sessions will be held virtually, ensuring accessibility for participants across the DACH region. 

Will there be any in-person events?

Yes! The program kicks off with an in-person event on February 27 at Google Berlin, and there will be a closing event at the end of the program. 

What is the time commitment for participants?

The program runs for 10 weeks, with weekly sessions on Wednesdays at 6:00 PM CET, lasting approximately 90 minutes (including Q&A). 
The sessions are beginner-friendly, ensuring even the more complex topics are accessible to participants. 

What topics will be covered during the program?

The program includes 8 sessions, covering: 

  • Google Workspace Essentials (e.g., Calendar, Meet, Drive, Docs, Forms, etc.) 
  • Cloud Computing & Cybersecurity 
  • Blockchain for Transparency & Security 
  • AI for Business Efficiency (Google and external tools like ChatGPT, Zapier) 
  • Automating Business Processes 
  • Data Analytics for Better Business Decisions 
  • Google Ads and YouTube for Effective Marketing 

More Answers on the Program

Will I receive a certificate upon completion?

Yes, participants who attend all sessions and complete pre- and post-program surveys will receive a certificate of completion. 

How can I prepare for the program?

Ensure a stable internet connection for virtual sessions and prepare to attend the in-person kick-off event on February 27 in Berlin. Familiarity with tools like Google Workspace is helpful but not mandatory. 

Who are the speakers and mentors?

The program features Google experts and industry leaders specializing in AI, cloud computing, blockchain, data analytics, and marketing. Participants will also receive guidance from seasoned mentors throughout the program. 

What networking opportunities does the program provide?

Participants can connect with peers during the in-person events and virtual sessions, fostering a community of like-minded entrepreneurs. 

What happens after the program ends?

Graduates join the AiDiA alumni community, gaining access to exclusive founder resources, networking opportunities, and priority invites to future programs. Participants are encouraged to share their experiences and insights to support others and shape future offerings. 

Who can I contact for more information?

For any questions, contact Brendan Stahl at teilnehmen@aidia-pitch.de. 

Answers on the Participation

Is there a fee to participate in the program?

No, participation is completely free.

How do I apply, and what is the deadline?

Apply via our online form. Applications close on February 9, 2025. 
Apply Now 

How are participants selected?

Participants are selected based on: 

  • Team composition and founder’s vision. 
  • The startup’s creativity, potential, and commitment. 
  • The ability to apply program learnings promptly. 
What happens after I apply?

Selected participants will be notified by February 12, 2025. We encourage applicants to plan for the in-person kick-off event at Google Berlin to connect with industry leaders and join engaging panel discussions. 

Can I participate if I’m based outside the DACH region?

The program is designed for startups operating in the DACH region. However, if you’re based elsewhere but have operations in the DACH region, you’re welcome to apply. Fully remote businesses outside the DACH region are encouraged to subscribe to our newsletter for future opportunities. 

Do I need to attend all the sessions?

Attendance is highly encouraged. Full participation is required to receive a program certificate and access to in-kind prizes. 

Can more than one person from my team attend?

We recommend selecting 1-2 representatives to attend all sessions, ensuring knowledge is effectively transferred within your team. If additional team members need to join a specific session, please notify us in advance. 

Google Workspace Essentials

Learn: Discover how to maximize productivity and collaboration using tools like Google Drive, Sheets, Slides, and Calendar. Master workflow optimization to improve team efficiency and create real-time collaboration opportunities.

Speaker: Dalyan Demir | Senior Account Manager, Google

Cloud Computing & Cybersecurity

Learn: Gain foundational knowledge of cloud computing with platforms like Google Cloud and AWS. Understand key cybersecurity practices to protect your data and build scalable, secure IT infrastructure that fosters growth and customer trust.

Speaker: David Friecke | Technical Account Manager, Google Cloud

Blockchain for Transparency & Security

Learn: Unlock the potential of blockchain technology for secure, transparent business processes. Explore its applications in supply chain management, smart contracts, and financial transactions while understanding risks and adoption strategies.

Speaker: Kayode Babarinde | Executive Director, Africa Blockchain Institute

AI for Business Efficiency – Google Tools

Learn: Harness Google AI-powered tools to automate repetitive tasks, enhance personalization, and streamline operations. Get hands-on with practical AI applications for marketing, operations, and customer service.

Speaker: Christian Onaduja | Partner Development Manager, Google

AI for Business Efficiency – External Tools

Learn: Discover external AI tools like ChatGPT, Jasper, and Notion AI to boost productivity and efficiency. Explore predictive analytics and automation for marketing, finance, and operations to stay ahead of the competition.

Speaker: Berkant Bostan | Founder & Managing Director, memnun and bost&

Automating Business Processes

Learn: Simplify your daily operations by automating tasks with tools like Zapier and HubSpot. Build workflows that save time, reduce costs, and allow you to focus on strategic growth opportunities.

Speaker: Berkant Bostan | Founder & Managing Director, memnun and bost&

Data Analytics for Better Business Decisions

Learn: Turn raw data into actionable insights to make informed business decisions. Use tools and strategies to analyze performance, identify trends, and drive long-term growth with measurable results.

Speaker: Mayowa Akinyele | Senior Data Engineer, Grover

Google Ads for Effective Marketing

Learn: Master the art of digital advertising with Google Ads. From setting up campaigns and managing budgets to optimizing ROI and targeting the right audience, this session will help you amplify your brand's reach and impact.

Speaker: Friederike Thackwell | Senior Industry Manager, Google

Leonard Konrad

Isabelle noack

Yavro Desire

Esther Serwaa Poku

Berkant Bostan

Friederike Thackwell

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