The art of storytelling - how to inspire people even on a small budget

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About the workshop

Behind every successful company is a powerful vision. But how do you effectively communicate your unique message to your target audience? How can you make a meaningful impact, even if your marketing budget is limited? These are the questions that entrepreneurs like you ask yourself.
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In our online workshop "The Art of Purpose Marketing", we dive deep into the world of storytelling. We understand that it's not just about attracting attention, but about making a lasting difference and inspiring people who clearly identify with your message - and change their consumer behaviour as a result.

Who is this workshop suitable for?

Founders, entrepreneurs and marketing managers in companies and associations who want to communicate their brand story more effectively and achieve a meaningful impact.

What do you learn?

Define your core message:

icon_check_alt icon We help you to formulate your basic core message.

icon_check_alt icon What drives your company and how can you make sure it's more than just a slogan?

Linking purpose and brand:

icon_check_alt icon We'll show you how to seamlessly integrate your purpose into your brand identity. Your purpose is not a separate function; it is the essence of your brand.

Creation of a gripping story:

icon_check_alt icon Storytelling is an art, and we'll show you how to tell your unique story in a way that captivates your target audience.

Use creativity as the strongest lever:

icon_check_alt icon You don't need a big budget to make an impact. We share practical hacks and tools for a good team that can deliver impactful campaigns.

Overcoming risks and pitfalls:

icon_check_alt icon Purpose marketing is not without its challenges. We discuss common pitfalls and how you can avoid them.

How can you take part?

Secure your place, as places are limited! Click on this link to register via Eventbrite. You will receive a confirmation of participation and the Zoom link by e-mail. You may receive preparation material in advance.

Is it possible to receive a certificate of attendance?

Yes, you can receive a certificate of participation! After participating in at least four events as part of the Social Impact Weeks, you will receive your certificate.

Will the online workshop be recorded?

Yes, the workshop will be recorded. Participants will receive access to the recording and the presentation slides after the event to deepen their knowledge.

By registering, you agree that the Zoom conference will be recorded and used for marketing purposes on AiDiA's online media. We treat company data confidentially. If you do not wish to have parts of the event published for reasons of confidentiality, please let us know at business@aidia-pitch.de.

Join us on an inspiring journey into the world of purpose marketing. Our goal is simple: to empower you to tell your brand's story authentically, make a lasting impact and do it all on a limited budget.

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